Comments on: Mozilla to Announce the “Fight Against Boredom” Marketing Campaign http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/ The truth in the defense of open source is no vice Sun, 14 Jun 2009 00:58:25 +0000 http://wordpress.com/ hourly 1 By: Mozilla in 2008: Executive Committee « The Truth about Mozilla http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-86 Mozilla in 2008: Executive Committee « The Truth about Mozilla Fri, 15 Feb 2008 08:25:14 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-86 [...] for making decisions for the community without consensus from them. Think of it this way: Hate that new marketing campaign? Too fucking bad. Mozilla’s going to run with it anyway. We’ve become a lot less self-conscious [...] [...] for making decisions for the community without consensus from them. Think of it this way: Hate that new marketing campaign? Too fucking bad. Mozilla’s going to run with it anyway. We’ve become a lot less self-conscious [...]

]]> By: Llámame Lola » Artículo » Mozilla retira la campaña Fight Against Boredom http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-77 Llámame Lola » Artículo » Mozilla retira la campaña Fight Against Boredom Mon, 14 Jan 2008 11:05:47 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-77 [...] AKQA [que paradojicamente también realiza trabajos para Microsoft] fue lanzado en el blog The Truth about Mozilla, y fue reseñado rápidamente en TechCrunch y Computer [...] [...] AKQA [que paradojicamente también realiza trabajos para Microsoft] fue lanzado en el blog The Truth about Mozilla, y fue reseñado rápidamente en TechCrunch y Computer [...]

]]> By: Television Adverts at Duncan’s TV Ad Land » 2008 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-75 Television Adverts at Duncan’s TV Ad Land » 2008 Sat, 12 Jan 2008 14:59:30 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-75 [...] news on the campaign was released on January 7 by Lizard at The Truth About Mozilla. According to Lizard, the campaign was created by AKQA, an ad agency that has also done work, [...] [...] news on the campaign was released on January 7 by Lizard at The Truth About Mozilla. According to Lizard, the campaign was created by AKQA, an ad agency that has also done work, [...]

]]> By: Viral Friday: Bill Gates' Last Day at Microsoft - ViralBlog http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-73 Viral Friday: Bill Gates' Last Day at Microsoft - ViralBlog Fri, 11 Jan 2008 14:41:47 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-73 [...] that IE is just a boring option and Firefox makes people happy. On the fake blog they show several statistics to prove their [...] [...] that IE is just a boring option and Firefox makes people happy. On the fake blog they show several statistics to prove their [...]

]]> By: kyknoord http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-67 kyknoord Wed, 09 Jan 2008 11:28:21 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-67 51% less likely to be an Accountant 45% more likely to have gone on a date Coincidence? 51% less likely to be an Accountant
45% more likely to have gone on a date
Coincidence?

]]> By: Firefox Rise Up Viral Video « Le big bazar http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-65 Firefox Rise Up Viral Video « Le big bazar Tue, 08 Jan 2008 22:25:47 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-65 [...] “The video itself features the following stats, which state that, compared to IE users, Firefox users are: [...] [...] “The video itself features the following stats, which state that, compared to IE users, Firefox users are: [...]

]]> By: Fred http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-63 Fred Tue, 08 Jan 2008 14:21:58 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-63 Don , we all know that it's fake marketing !!! It's just funny marketing so you'd better laugh or leave ... Firefox got my respect with this funny bullshit :)) Don , we all know that it’s fake marketing !!! It’s just funny marketing so you’d better laugh or leave …
Firefox got my respect with this funny bullshit :) )

]]> By: Marty http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-62 Marty Tue, 08 Jan 2008 12:28:17 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-62 This is a really poor attempt at a viral campaign, the clip just doesn't have the important qualities that will encourage people to spread it. The website is locked... which is where this might turn interesting. This is a really poor attempt at a viral campaign, the clip just doesn’t have the important qualities that will encourage people to spread it.

The website is locked… which is where this might turn interesting.

]]> By: Stephane http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-61 Stephane Tue, 08 Jan 2008 11:57:12 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-61 "45% more likely to have gone on a date" Probably just says that 9 year olds are not using Firefox. As far as I know, that's about the only segment of the population that has "never" been on a date. Or is Mozilla only targeting egotist teenagers that will take the number at face value without thinking that the world extends beyond their narrow age band? On second thought, given the "stars" they have selected... "Teenage culture"... what an oxymoron. “45% more likely to have gone on a date”

Probably just says that 9 year olds are not using Firefox. As far as I know, that’s about the only segment of the population that has “never” been on a date. Or is Mozilla only targeting egotist teenagers that will take the number at face value without thinking that the world extends beyond their narrow age band?
On second thought, given the “stars” they have selected…
“Teenage culture”… what an oxymoron.

]]> By: Dear TechCrunch « The Truth about Mozilla http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-59 Dear TechCrunch « The Truth about Mozilla Tue, 08 Jan 2008 05:43:10 +0000 http://thetruthaboutmozilla.wordpress.com/2008/01/07/mozilla-to-announce-the-%e2%80%9cfight-against-boredom%e2%80%9d-marketing-campaign/#comment-59 [...] January 7, 2008 · Filed under Mozilla &#183 Tagged fightagainstboredom, mozilla, techcrunch To the half-witted moron at TechCrunch who decided to publish the Lizard’s recent exclusive regarding the Fight Against Boredom viral marketing campaign, [...] [...] January 7, 2008 · Filed under Mozilla &#183 Tagged fightagainstboredom, mozilla, techcrunch To the half-witted moron at TechCrunch who decided to publish the Lizard’s recent exclusive regarding the Fight Against Boredom viral marketing campaign, [...]

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